The #1 Retail AI Shopping Assistant
The #1 Retail AI Shopping Assistant
Boost in-store sales with an AI assistant that understands every product, ingredient, and shopper preference.
Boost in-store sales with an AI assistant that understands every product, ingredient, and shopper preference.

















A different shopping experience

The Experience

A different shopping experience
Redefining In-Store Shopping
Redefining In-Store Shopping
Redefining In-Store Shopping
SMART HELP, ON-DEMAND
Bella is always on - offering personalised guidance without the wait, anytime shoppers need support.
PERSONALISED FOR EVERYONE
Shoppers get expert-level product recommendations instantly - no more guessing. They feel confident in every choice, with fewer returns and more products they love.
UPSELL, EFFORTLESSLY
Thoughtful product suggestions based on real needs - no pushy sales, just bigger baskets driven by trust.






SMART HELP, ON-DEMAND
Bella is always on - offering personalised guidance without the wait, anytime shoppers need support.
PERSONALISED FOR EVERYONE
Shoppers get expert-level product recommendations instantly - no more guessing. They feel confident in every choice, with fewer returns and more products they love.
UPSELL, EFFORTLESSLY
Thoughtful product suggestions based on real needs - no pushy sales, just bigger baskets driven by trust.






SMART HELP, ON-DEMAND
Bella is always on - offering personalised guidance without the wait, anytime shoppers need support.
PERSONALISED FOR EVERYONE
Shoppers get expert-level product recommendations instantly - no more guessing. They feel confident in every choice, with fewer returns and more products they love.
UPSELL, EFFORTLESSLY
Thoughtful product suggestions based on real needs - no pushy sales, just bigger baskets driven by trust.







Why choose us

Why choose us

Why choose us
Convert More Browsers Into Shoppers
Convert More Browsers Into Shoppers
BOOST PROFITABILITY
Increase basket size with smarter discovery and natural product pairing.
askbella
askbella
askbella
BOOST PROFITABILITY
Increase basket size with smarter discovery and natural product pairing.
askbella
askbella
askbella
BOOST PROFITABILITY
Increase basket size with smarter discovery and natural product pairing.
askbella
askbella
askbella
EMPOWER YOUR TEAM
Provide expert, personalised guidance to shoppers without extra staff training.
askbella
askbella
askbella
EMPOWER YOUR TEAM
Provide expert, personalised guidance to shoppers without extra staff training.
askbella
askbella
askbella
EMPOWER YOUR TEAM
Provide expert, personalised guidance to shoppers without extra staff training.
askbella
askbella
askbella
GAIN STORE INSIGHTS
Understand what shoppers engage with to refine stock and merchandising.
askbella
askbella
askbella
GAIN STORE INSIGHTS
Understand what shoppers engage with to refine stock and merchandising.
askbella
askbella
askbella
GAIN STORE INSIGHTS
Understand what shoppers engage with to refine stock and merchandising.
askbella
askbella
askbella
Bella's knowledge
Bella's knowledge
Bella's knowledge
AI-Powered Retail Intelligence
AI-Powered Retail Intelligence
Bella's Advice
Expert Advice to Empower Your Customers
Expert Advice to Empower Your Customers
Expert Advice to Empower Your Customers
Bella analyses product details and shopper preferences to deliver tailored recommendations that drive confident, informed purchases.
Product Analysis
Breaks down key attributes to highlight what matters most to each shopper.
Product Analysis
Breaks down key attributes to highlight what matters most to each shopper.
Product Analysis
Breaks down key attributes to highlight what matters most to each shopper.
Smart Product Matching
Connects shoppers to the right products based on needs and behaviour patterns.
Smart Product Matching
Connects shoppers to the right products based on needs and behaviour patterns.
Smart Product Matching
Connects shoppers to the right products based on needs and behaviour patterns.






Connect Your Catalogue
Connect Your Catalogue
Connect Your Catalogue
Connect your product data for real-time accuracy in pricing, stock, and product details — ensuring consistent guidance across every channel.



Unlock Hidden Insights
Unlock Hidden Insights
See what shoppers browse, compare, and consider — not just what they buy — to optimise layout, inventory, and marketing.


Unlock Hidden Insights
See what shoppers browse, compare, and consider — not just what they buy — to optimise layout, inventory, and marketing.

Shaping the Future of Retail
Shaping the Future of Retail
Lower Operational Cost
Lower Operational Cost
Lower Operational Cost
Custom Store Solution
Custom Store Solution
Custom Store Solution
Supporting Store Growth
Supporting Store Growth
Supporting Store Growth
Better Customer Experience
Better Customer Experience
Better Customer Experience
See the Experience Live - Let’s Connect
See the Experience Live - Let’s Connect
Get a quick walkthrough of how askbella can elevate the in-store experience and drive real results — no strings attached